»Small Business Help
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Dun & Bradstreet Credibility Corp.'s CGI America Commitment

Jun 11, 2012

Dun & Bradstreet Credibility Corp. has committed $1 million in aggregate business credit products and services to struggling small businesses by way of the Clinton Global Initiative America (CGI.) CGI America is a worldwide effort, started by Former U.S. President Bill Clinton, to improve the living standards of people globally by empowering their most influential community leaders. CGI America is the organization's annual conference that specifically focuses on the U.S. and ways to improve the overall economic health of the country. As part of this event, the organization asks for commitments from companies nationwide. Because we strongly believe in both the collective impact small businesses have on our country as well as the need for economic improvement, Dun & Bradstreet Credibility Corp. is proud to support small businesses in need.

Judy Hackett, Chief Marketing Officer, speaks on the great impact we believe this commitment will have.

Online Marketing Consultant Discusses Online Credibility

Feb 16, 2012

Improve your online credibility by focusing on your customers and their needs. Online marketing consultant, Chris Garrett, explains why you should avoid simply talking about how great your company may be and instead, emphasize the customer and the tangible outcomes of previous encounters.

Evaluating Credibility Through Business History

Feb 16, 2012

CEO of Revolution Prep, Jake Neuberg explains how business results, customer satisfaction and industry comparisons weigh heavily on a company's credibility.

Online Marketing Expert Discusses Building Online Credibility

Feb 16, 2012

Consistency is key in promoting online credibility. Online credibility expert, Mari Smith, discusses why the look and feel of your company's online presence should follow your company's branding elements. In addition to consistent branding, regularly providing valuable content regularly increases levels of trust and connection between a company and its customers.

Entrepreneurial Coach Discusses Building Online Credibility

Feb 16, 2012

Building trust with your customers is the first step in forming a credible online presence. Entrepreneurial coach, Jim Kukral, discusses how content marketingthrough podcasts, videos, books and moreis one of the best ways to build trust because it gives your audience an opportunity to relate to your company.

Entrepreneurial Expert Discusses the Biggest Mistake Companies Make Online

Feb 16, 2012

Avoid the biggest mistake most companies make in their marketing and focus on how you help your customers instead of talking about yourself. Entrepreneurial coach, Jim Kukral, explains why the main marketing message on your homepage and in meetings should express what your company does to solve your customers' problems.

Relationships and References Affect Business Credibility

Feb 16, 2012

Pervez Delawalla, CEO of Net2EZ, explains how past business relationships and references are powerful factors in building business credibility and can often be found on the company's own website.

Online Marketing Consultant Discusses How to Make Your Business More Credible on the Web

Feb 16, 2012

Online marketing consultant, Chris Garrett, explains how sharing the outcome of your services can make customers more willing to listen.

CredibilityTV: Two-way marketing

Feb 16, 2012

Laura Rubinstein, president of Social Buzz Club, shares her insights on how sharing relatable experiences makes your customers more interested in your business. See how two-way marketing can increase the effectiveness of your marketing message.

How to Fund Your Family Owned Business

Aug 04, 2011

For family-owned businesses, funding options are somewhat limited. Finding small business funding resources may require a little bit of work, but there are definitely options out there if you do your homework.... Read More

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